Work inquiries
Interested in working with us?
hello@wearedrumbeat.com
Call us
Feel free to call us with any inquiries.
+971 50 766 6849

Positioning i-mate as a leading mobile brand in the UAE market.

i-mate

  • Client:

    i-mate

  • Industry:

    Technology

  • Practice:

    Brand experience, customer experience, employee experience, campaign

Services:

Brand activation

Customer journey mapping, service design, customer experience activation.

Employee communications, culture activation campaigns and experiences, employee experience management and governance.

Campaign strategy and planning, concept and creative copy development, campaign asset production (English & Arabic print, radio ads).


Drumbeat has been instrumental in launching and establishing the i-mate brand in the UAE market. With our expertise in brand activation, customer journey mapping, and service design, we have successfully crafted a seamless and engaging customer experience for i-mate’s target audience.

Our collaboration with i-mate extended beyond external brand communication. We developed comprehensive employee communications and culture activation campaigns that fostered a sense of ownership and enthusiasm among the company’s workforce. By focusing on employee experience management and governance, we ensured a cohesive brand experience from within the organization.

In the realm of marketing, Drumbeat played a key role in shaping i-mate’s campaign strategy and planning. Our concept and creative copy development expertise enabled us to create persuasive and impactful marketing materials in both English and Arabic. Through the production of print and radio ads, we effectively communicated i-mate’s unique value proposition to the UAE market.

Together with i-mate, Drumbeat has successfully positioned the brand as a trusted and innovative player in the UAE mobile industry. Through our comprehensive range of services, we have contributed to i-mate’s growth and success, creating a strong and memorable presence in the minds of customers.

 

Back

Experience innovation and authenticity working hand in hand with our strategic and creative experts.

Let's Talk

Have a project for us?

    • How should our brand and logomark look?
    • What visual elements can we create to establish a distinctive brand identity?
    • What should be the names of new products, JVs, and acquisitions?
    • What is iconic and sacred to our brand identity?
    • What should our brand voice be?
    • How should our brand sound?
    • How should our brand move?
    • How should our brand be designed to flex across our entire customer experience ecosystem?
    • How can we manage and govern our global brand consistently across all touchpoints?
    • How do we organize our teams to effectively manage our brand?
    • How can we ensure that our brand is recognized globally and loved locally?
    • How can we manage our brand in a more agile and responsive way?
    • How do we nurture and involve brand ambassadors?
    • How can we leverage sustainability as a competitive advantage?
    • How do we implement effective brand management and governance?
    • How can we activate our brand to build trust and awareness?